A Call to the Rescue Defines a New Brand.
MDRejuvena asked us to rename, rebrand and relaunch MDRejuvena to kick start less than stellar sales results. We branded a new company name called MDR Aesthetics as well as branded their complete line of topical skin-care products from packaging to sales collateral.
Our new green marketing and communication strategy defined a new corporate positioning defined by a relevant brand personality better suited for millennials seeking effective plant-based skin care products.